How We
Effect Change

Virtual Summits & Events

We’re all about creating awesome virtual experiences that get people hooked, help us gain insights, and build new connections.

Useful for:

Employee Engagement

Data Collection

Community Building

Change Management

In-Person Conferences & Summits

An alternative to a parade of speakers, human-centered design exercises help make your event highly interactive and multi-directional. We design our events with the end in mind. What collaborations do we want to spark, and what data do we want to capture?


There is no better networking than working on a shared challenge, and we design experiences that give small teams the opportunity to innovate and work with many different configurations of colleagues. Every Post-it note, drawing, and comment is a data point. Outputs are used to shape the conversation with your community, delivering meaningful content to make your experience more durable over time.

Virtual Events

An alternative to a parade of speakers, human-centered design exercises help make your event highly interactive and multi-directional. We design our events with the ‘end in mind’ – what collaborations do we want to spark and what data do we want to capture?


There is no better networking than working on a shared challenge, and we design experiences that give small teams the opportunity to innovate and work with many different configurations of colleagues. Every post-it note, drawing, and comment is a data point – the outputs of these are used to shape the conversation with your community and deliver content that makes the experience more durable and meaningful over time.

Strategic Planning & Innovation

Planning, dreaming, and coming up with new products and services to streamline ways to accomplish what we do best.

Useful for:

Strategic Planning

Product & Service Design

Fostering Collaboration

Process Improvement

Creative Problem Solving

Strategic Planning

Every team has to do it. We help groups analyze their current state, design a compelling vision for the future, and roadmap the activities that will bring about their goals. Whether it is annual strategy planning, medical planning, product launches, or any exercise that requires figuring out ‘what to do,’ we help design, test, and launch inspiring plans. Our approach is highly interactive (using design canvases, digital whiteboards, and facilitated conversations) and can be done either in person or virtually.

A key part of our approach is the testing and refinement of your plan. It isn’t good enough to just have leadership tell the team – ‘let’s go.’ Plans, just like products or services, can be tested and refined by gathering feedback on prototypes. The ostensible reason for testing your plan is to gain input for improvement; the unstated but powerful benefit is building understanding and a sense of ownership with the broader group. An iterative process (which doesn’t have to take more than a few days) can make the whole planning process and outputs more engaging and poised for success.

Innovation

The buzzword word with a million definitions. At a high level, innovation is problem-solving. How can we create value in new ways? How do we adjust our business model in new circumstances? How might we improve a process that leads to improvements?

We root our innovation approach in human-centered design, helping teams understand challenges and needs through the eyes of key stakeholders. Once we understand the challenge, we will prototype “solutions” and test their resonance. Often done in ‘design sprints’, we work with small teams to understand, ideate, iterate, and scale their innovations.

Health Equity

Applying human-centered design to complex human challenges is our thing.

Useful for:

Organizational Assessment

Employee Engagement

Community Based Partnerships

Data Collection

Testing & Scaling
New Business Models

Equity

Our equity work is vast, from pharma organizations to associations to health systems. We know that this is a high priority, and there are a few ways that we might be able to help We design large-scale employee engagement exercises. These events focus on what works well today, bringing groups of people together to discuss opportunities for improvement, planning future ambitions, and just listening to one another’s stories.

Our equity work also taps into our classic strategy and innovation practices—modeling investment, designing and testing pilots in local communities, gathering data on how things are working, and creating a long-term strategy for investment and change.

In addition to our employee engagement and strategy work around equity, we have also been key partners in creating organizational assessments that have been taken by over 100 hospitals and healthcare organizations.

Whether it is grassroots community engagement or enterprise strategy, we can help you apply human-centered design to some of our most human challenges and opportunities.

Storytelling

Think of storytelling as a toolkit filled with various techniques, skills you’ve honed over time, and a set of mindsets that all come together like a power trio.

Useful for:

Aligning Teams

Winning Buy-In

Sales & Marketing

Change Management

Head, Heart, Eyes

How do we create stories to align teams and win buy-in?

 
The answer is data and rationale, strong emotional connection, and a resonant aesthetic experience.

Rooted in human-centered design, our fundamental approach is to teach people storytelling skills by actually helping them build their own stories, pitches, and strategic plans.

Story + Telling

Having a great narrative isn’t enough. We work with groups to refine their Story (content and alignment on what is communicated) but also work on the Telling (the channels we reach people through and the campaign strategy over time).

Storytelling work ranges from large-scale interactive workshops/training to 30-day design sprints with individual teams. It’s a recurring theme that we hear about – all our clients need to convince people of a point of view. It is part of all the work that we do, and there are many creative ways that we can engage in this.

Learning & Development

Whether it is new skills or the nuances of a new initiative, we have to make the learning experience interactive and applied to real challenges.

Useful for:

Aligning Teams

Upskilling

Employee Engagement
+ Perfromance

Change Management

Social Learning Integration

By integrating social and collaborative features effectively, we’ll elevate your L&D initiatives. Our gamified approach goes beyond tools; we focus on inspiring people to share with each other and learn from their peers. If a goal is to enhance collaboration and align people around new ways of working, we have to make the experience socially interactive.

Holistic Blended Learning Design

Learning isn’t confined to just digital or face-to-face modalities. We specialize in creating a harmonious mix tailored to your learners’ needs. Whether it is through animations, instructor-led videos, in-person workshops, or educational games, we ensure that each learning experience is tailored to its intended audience.

Targeted Storytelling for Behavior Change

True behavioral change starts with informed awareness and an excitement for engaging with new things. People have a lot going on, and without compelling messaging and storytelling, the best content and systems are at risk of collecting dust. We work with you on the outreach that keeps people excited and coming back.

Training Impact Evaluation for Value Assurance

It is vital to ensure that every investment counts. Can you showcase the tangible value of your L&D investments? From engagement stats to competency assessments, we measure the real-world impact and performance improvements from the very beginning of your training initiatives.